Colour blind

I spotted a 997 Carrera recently911 GT3RS (997) 2006-2007. Nothing that unusual about that, I hear you say, but this one was painted bright orange, and very nice it was, too. Blood Orange is Porsche’s name for it. Chatting to the owner, it transpired that a previous keeper had, bravely I’d say, had it resprayed from black.
A couple of years back, when Porsche launched the 997 GT3, it revised the Seventies shades of orange and lime green and, my word, the cars looked great – as you can see from this picture. Since then, a few daring buyers have chosen to order their GT3s in these bright and cheery shades, which make a welcome change from the usual silvers and dark blues.
However, buyers of less sporty 911s are still opting for these safe, muted colours. Why? Because they’re terrified of residual values, so they’re effectively choosing the colour that the next owner wants, not the colour that they want to see when they open their garage door. It’s like painting the rooms of your home magnolia so that it appeals to buyers.
Which is a shame but we are seeing a slight backlash. Although silver cars are still popular, some buyers are looking for something ‘a bit different’. And who can blame them? Not so many years ago, 60 percent of all new cars in the UK were silver. Take a look at the sea of silver in any supermarket car park if you don’t believe me.
Today, dealers are happier to take on brighter coloured non-GT2/3 911s, with Guards Red – which was once impossible to sell – in particular seeing a resurgence of interest. There are even a few 997 Carreras in red and very nice they look too. Speed Yellow is also no longer the no-no it once was, and neither is white.
Even so, there is still a majority interest in more subtle shades, although black seems to be the new silver among buyers of used Porsches. And there’s no doubt that any 911 looks stunning in black – metallic or solid – although it’s a pig to keep clean.
People seem to be getting more particular about interior shades, with the evergreen (er, you know what I mean) black being a popular choice. As ever, we’re told that Savannah doesn’t sell, but there are plenty of 996s so-endowed out there, and someone must have thought it nice enough to tick the appropriate box when the cars were new, so there must be used buyers who like the colour.
Some 996s, however, have mad colour schemes. One car that’s been doing the classified rounds for ages is bright metallic green with matching leather. Something like that is always going to have a limited appeal. If you like oddball colours, though, you can often bag a bargain.

Comments (5)

  • Gary

    One of the disappointing aspects of Porsche 911 ownership is the dearth of colors from which to choose. Sports cars should stand out not merge with the pavement. Why 911 buyers want to play is safe is beyond me, but then I drive too fast anyway. I’ve loved McLaren Orange since the Can-Am days, but until very recently you couldn’t get it, except for the late 60’s and early 70’s Muscle Cars from Detroit. Estroil Blue is a personal favorite for older Porsches and the best color for newer models is Cobalt Blue. Speed Yellow looks spectacular on the 993 Turbo, but Ferrari’s Fly Yellow is better. However, you can’t find them very often.

    Maybe I’m different than the average buyer of Porsches but when I’m whizzing by someone 20 mph faster in the outside lane I’d like to be seen. Course I don’t speed here in the good ol’ U.S. of A.

  • Sharon

    Personally I love color on all 911s. I own a ‘73.5 911T Coupe in light yellow. Light yellow…so bright it can be seen from space!

    I live in Western Washington, a gray and dreary environment. Our roads are a sea of silver, black, white, and other boring shades. When I open my garage I need to have some impact. My daily driver is cobalt blue. If I was going to order a new 911 I love any of the greens. Irish green with a tan interior is awesome!!


  • Russ

    I’ve just brought my first porsche , an 05 997 C2S in wait for it……SPEED YELLOW ! no point in being the grey man get out and get noticed , I’ve had it a week now (dreamt about getting it for 25 years at least)I love my new car.

  • Sounds great. Post a photo on our forum when you get it.

  • Russ

    as soon as we get some good weather i’ll take and post some photos, if i can bear to get out of the driving seat!